Victoria Steele
Award-winning marketing consultant
With over 15 years of experience both agency side and in house, I now support SMEs and owner led businesses to build and deliver smart, scalable marketing functions that get tangible results.
I lead internal teams and agencies, and have a proven track record for getting strong, stable and consistent results.
- Fractional Marketing Director
- Marketing Consultant
- Marketing Strategy
Wherever you are on your marketing journey, I'll meet you there.
Some of my clients want me to build and manage their entire marketing function - others just need a helping hand. I'll meet you where you are and always lead strategically. Asking the right questions to deliver the best outcomes for your business.
Marketing Consultant
Senior advice on the problem you’re facing right now. Director-level marketing advisory for when you need a second opinion. Buy as many hours as you need, no commitment. Buy what you need, and use when you need within three months.
Fractional Marketing Director
The part time Marketing Director solution. I embed within your business to become your Fractional Marketing Director – leading and developing your marketing function. This works best for SMEs who need flexible, fractional support over a full time employee, or who need interim support. Typically 1-2 days per week at a fixed rate.
Marketing
Strategy
A marketing strategy will set the direction and give you a clear roadmap to achieving your specific business goals.
It is a one off project that will define your business goals and how marketing drives them, research and document your audience, then build a clear plan using the right channels to get you to your goals.
Don't just take my word for it
Hear it directly from the clients who's businesses I've impacted.
Trusted by my clients
I wear the
marketing hat (get it?)
Results driven
I start with a business level measurable outcome, then I'll work out how marketing can achieve it. Using data to inform every move.
Partnership approach
I become an extension of your team, collaborating closely with you to get the best results for your business.
Director led
No handoffs to junior team members. You’ll be working directly with me to deliver the maximum, most strategic impact.
Award Winning Marketing Consultant
You may have questions...
What are the ways of working together?
There are several ways to work with me, and during an initial call we’ll talk about which is the best option for your business. Here are some of the ways we can work together:
Fractional Marketing Director: I embed within your business typically 1 to 2 days per week, leading your marketing function, managing your team and agencies, and taking accountability for commercial outcomes.
Marketing Consultant: Advisory sessions bought by the hour, designed for when you need a senior marketing perspective on a specific challenge or decision.
Marketing Strategy: A one-off project where I step into your business, diagnose what’s holding marketing back, and build a clear, prioritised plan to hit your commercial objectives. Every engagement starts with a free discovery call, so there’s no commitment just to explore what would work best.
How much does working with you cost?
Fees are based on what you need, and are influenced by the scope, the size of your business, and how complex your market is. As a guide, a Fractional Marketing Director engagement typically costs around 25-50% of a full-time hire (which can run £80k to £125k+ annually before recruitment fees, national insurance, pension, and benefits). There are no open-ended arrangements: every engagement is scoped individually with a fixed-price proposal. Please get in touch for specific pricing, as an initial call is free and there’s no commitment.
Which industries and sectors have you worked in?
I work with businesses across decarbonisation, automotive, financial services, education, employee benefits, recruitment and charity, among others.
But remember, industries change, but the principles of marketing do not.
Do I need to be based in Coventry or Warwickshire to work with you?
Not at all. I’m based near Coventry and work regularly with businesses across Warwickshire and the West Midlands, but most of my clients are spread across the UK. The majority of my work is done remotely, and it works just as well. I do however, like to have face to face time with my clients, so I’m happy to travel to you on occasion.
How quickly can we start?
We can get an introduction call in within one working day in most cases. From there, work can begin in as little as 3 working days, depending on my availability. I only work with a small number of clients at any one time, so please get in touch early so you’re on my radar.
What are your views on AI in marketing?
AI is incredibly powerful, and I use it daily. However, it’s important to remember that AI is a tool, not a replacement. I use it to enhance my work and improve efficiencies, rather than do any thinking for me.
Marketing still needs human judgement: understanding your audience, making strategic decisions, and creating strategies that work for your business. AI helps me do that faster and better, but it doesn’t replace the 15+ years of expertise behind it.